ProcessMaker is an easy-to-use business process automation (BPA) and workflow software solution. Design, execute, report and improve your business processes. The top 8 business process automation tools are Nanonets, Camunda, BonitaSoft, Kissflow, ProcessMaker, Appian, Webcon and Nintex. It allows third-party products and services to work with your WordPress website using the IFTTT methodology like most automation platforms.
Its automation tool also offers email segmentation so you can segment subscribers by location (such as region) or demographic characteristics (such as age group).